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Doug March
Case study ยท 2008

Twittertale

Year
2008
Type
Experiment

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The case, itemised

Summary

One of the earliest experiments using the Twitter API to track keywords across the public timeline โ€” built with Jason Garber and the Character140 crew initially just to entertain friends. Twittertale scanned every public tweet for swear words and ranked which users had the biggest potty mouth. Covered by Mashable. The same keyword-tracking mechanic became the foundation for Politweets a few weeks later.

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